Category Archives: Uncategorized

Lululemon to the rescue!

Today’s post comes with a bit of selfish pleasure…I, like many others in Charleston, anxiously await as the doors to the new Lululemon Charleston Store open today on King Street! I am among the many in this community that have been transformed into a … Continue reading

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Spot Color VS. CMYK

Which is better? What is the difference? Can everything be printed both ways? Answers to common questions can eliminate a lot of headache for you and the printer. See below for some tips on when to use what and why? … Continue reading

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Colors around the Country…

Sharing this article from the Wall Street Journal this morning: What’s Selling Where?

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“And what do you do?”

I have been traveling a lot recently and have been around a lot of new people. Introductions are always fun…you have to go through the…Where are you from?, Do you have brothers and sisters?, Are you married?, Where did you … Continue reading

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I VOTED!

Today is election day in my home-state, North Carolina. Now I am not really “In” to politics, although I do think that is very important to get out and vote to support your beliefs, morals, and values. I used to … Continue reading

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Did you know?

Artwork: seems so simple, yet when someone asks you for VECTOR artwork, your face gets all squirmish, and you curl up in a ball in your office wondering how and why you can’t just send the copy and pasted version … Continue reading

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YES, the t-shirt is still effective!

I was watching one of my all-time favorite shows last night, Anthony Bourdain’s No Reservations. I think that if there were one famous person that I could spend a day with, even if just following around in his footsteps, it … Continue reading

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To the Rescue…

Ever wonder why you always see construction workers and traffic attendants wearing that same fluorescent yellow? Other than being so bright that you can’t miss them, did you know that there are actual colors issued by the United States Code of Federal Regulations? … Continue reading

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What is that logo going to cost me?

Catching my interest today is the new marketing”incubator” concept…connecting entrepreneurs with  “marketing mentors” for advice. It poses a great scenario that I think we will start to see much more throughout industries: the sharing of resources to provide benefits without … Continue reading

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The Arms & Legs of the Trademark

An interesting story in the newspaper yesterday got me started thinking about how territorial some can become over their branding. In summary, the article “Who Owns Crimson and White?”, there is a lawsuit against an artist for painting images from Alabama football … Continue reading

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